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Cannes Briefing: Creativity is moving beyond the agency model

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Cannes Briefing: Creativity is moving beyond the agency model

Save $100 on PS5 Slim and PS5 Pro, but which should you buy?

Black Friday has finally delivered the PlayStation deals we’ve been waiting for, and at the top of the pile is the PS5 Digital Edition with $110 off at Walmart, now at its lowest-ever price. If you’ve held off upgrading from PS4, this is the moment: it’s the cheapest route into Sony’s current-gen console, giving you

Paid Ad Scheduling Across Time Zones That Actually Works

Scheduling ads in Google or Microsoft Ads sounds simple until you realize how many hours you’re wasting showing them at the wrong time. A campaign that performs well in one market might fall flat in another, not because your targeting or creative is off, but because of when your ads appear. Managing time zones is

Heading Into the Holiday Season, Apple and Samsung Are Winning the Wearables Market by a Longshot

Heading into the biggest shopping season of the year, expect wearable tech to be a top gift item. It’s quickly becoming a glutted field. Just this year, Meta launched AI glasses with Ray-Ban, Whoop rolled out two new wearable devices, and Oura introduced a ceramic smart ring. These companies face a steep upward climb as

Has judging a book by its cover gone too far?

It begins with her reading the book – fiction cover to cover, and non-fiction dipping in and out, letting images and questions come to mind in the hopes of finding a natural starting point (Na does know of some designers who don’t read the book and still do an “amazing” job). But, she says: “I

The Impact AI Is Having On The Marketing Ecosystem

I’m not someone who’s drunk much of the AI Kool Aid. I have sipped it. Swilled it around my mouth like you would an 1869 Château Lafite Rothschild. But I’ve seen enough cult documentaries to know you should spit it back into the glass. Do I love the opportunities it’s provided me in a work

Most AI agents fail without data and governance maturity

Every vendor right now is selling a version of the same dream: AI agents that automate campaign execution, write content, optimize performance and orchestrate entire workflows while you sleep. Marketing leaders are buying in fast, but there’s a problem. According to Gartner’s 2025 survey of martech leaders, 81% are piloting or actively using AI agents.

Save up to 57% on 3D printing powerhouses like Bambu Lab, Creality and Anycubic

Georgia has worked on Creative Bloq since 2018, and has been the site’s Editor since 2023. With a specialism in branding and design, Georgia is also Programme Director of CB’s award scheme – the Brand Impact Awards. As well as immersing herself with the industry through attending events like Adobe Max and the D&AD Awards

ChatGPT Gets Shopping & What Drives AI Citations

Welcome to the week’s Pulse: updates affect how product discovery works, what drives visibility in ChatGPT, and how background assets impact Core Web Vitals. OpenAI launched shopping research in ChatGPT, SE Ranking published the largest study yet on ChatGPT citation factors, and Google’s John Mueller clarified that background video loading won’t hurt SEO if content

Aldi’s Kevin the Carrot overtakes Sainsbury’s as the most recognised Xmas ad, study finds

Burberry is scoring highest for ad empathy despite low recognition scores, according to Ipsos data. Source

Jo Iijima’s graphic design works are cosmic swirls of moving image and blended brand identities

“Ever since I landed on Earth, I’ve known words to be limiting,” says Jo Iijima, a graphic designer and creative based in New York City. “Visuals, however, speak to me in infinite ways.” Through design, Jo layers cultures, colours and typography that go beyond mere language and dimension – and it shows. His brand identity,

Google’s Mueller Says Sites In A ‘Bad State’ May Need To Start Over

Google’s John Mueller says sites with low-quality AI content should rethink their purpose rather than manually rewrite pages. Starting fresh may be faster than recovering. Manually rewriting AI content doesn’t automatically restore a site’s value or authenticity Mueller recommends treating recovery as starting over with no content, not as a page-by-page editing task Recovering from

Future of Marketing Briefing: The tells and flops that will define Omnicom-IPG mega holdco

Let’s dispense with the preambles. The discourse machine has already burned through its takes on Omnicom finally sealing its long-planned purchase of IPG. A year of speculation has a way of numbing the senses, and no one needs another breathless prediction about what it all means. What’s worth your attention now is narrower and more

The smart 3D art workflow means using multiple apps to boost creativity

These days, many 2D artists use 3D models as the foundation for their artwork. Often, a basic greyscale mannequin is posed in an app, with a quick screen grab being used to help guide proportions as they draw. For more complex landscape paintings, boxes are placed into a 3D scene and quickly rendered to offer

How AI’s Geo-Identification Failures Are Rewriting International SEO

AI search isn’t just changing what content ranks; it’s quietly redrawing where your brand appears to belong. As large language models (LLMs) synthesize results across languages and markets, they blur the boundaries that once kept content localized. Traditional geographic signals of hreflang, ccTLDs, and regional schema are being bypassed, misread, or overwritten by global defaults.

Woodland Critters Become Music Video Creators In Apple’s Holiday Ad

Apple’s holiday ad unites a ragtag crew of woodland creatures to spotlight the best gift of all: friendship. “A Critter Carol,” created by TBWA\Media Arts Lab and directed by Mark Molloy, celebrates friends, creativity, and craftsmanship. Continuing Apple’s long-running “Shot on iPhone” campaign, the ad was shot entirely on the iPhone 17 Pro. The action

Scary Boots is an arts and literature zine born from a “chaos of imperfections”

Polish film posters, old matchboxes, pulpy book designs, escort calling cards from the 90s and Julia Fox – these are just a few of the visual inspirations behind Scary Boots, an arts and literature zine published “roughly quarterly” with each one themed and Risograph printed in limited runs. The harness of all of these influences

How To Redesign SEO Content Workflows

It’s officially the end of organic search as we know it. A recent survey reveals that 83% of consumers believe AI-powered search tools are more efficient than traditional search engines. The days of simple search are long gone, and a profound transformation continues to sweep the search engine results pages (SERPs). The rise of AI-powered

Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins

Consumers didn’t wait for Black Friday or Cyber Monday to open their wallets this year. U.S. shoppers have already spent $79.7 billion online from Nov. 1 to Nov. 23—a 7.5% jump over last year’s pace, according to new Adobe Analytics data. What’s fueling the early spend? A potent mix of strategic early discounts, mobile convenience,

Smeg just knocked £300 off a stunning coffee machine for Black Friday

There are certain brands that a kitchen doesn’t feel complete without, and Smeg has to be near the top of the list. Like Le Creuset’s pans and Kitchenaid’s mixers, Smeg’s fridges are one of the most coveted kitchen staples, with a price tag to match. But you don’t have to spend over a grand to

The Alpha Is Not LLM Monitoring

Adobe just paid $1.9 billion for Semrush. Not for the LLM tracking dashboards. For the platform, the customer relationships, and the distribution. Contrast: Investors poured $227 million into AI visibility tracking. Most of that went to tracking dashboards. The companies shipping outputs from agentic SEO raised a third of that. Adobe’s acquisition proves dashboards were

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