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Cannes Briefing: Creativity is moving beyond the agency model

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Cannes Briefing: Creativity is moving beyond the agency model

Massive Marketing Quiz raises over £200,000 for charity

You can still get involved by bidding on an online auction that runs until 13 December. Source

Derek Ridgers’ new book shows snogging couples at London nightclubs from the 1970s to 1990s

These glimpses into people’s personal lives and loves push you to conjure a story as you view. “I’d never met the couples I photographed beforehand and I usually never saw them again afterwards,” says Derek. He exercised a distance to his photographs, as he wasn’t part of the community he was capturing. “In my cardigan

ChatGPT Vs. Gemini Vs. Claude: What Are The Differences?

Chatbots have changed many professionals’ workflows and processes. Accountants, lawyers, SEO experts, writers, agencies, developers, and even teachers are still discussing the changes taking place in their field thanks to tools like ChatGPT, Gemini, and Claude. If you want to search for information, need help fixing bugs in your CSS, want to create something as

As Black Friday nears, fake apologies from brands are all over Instagram

Call it an untraditional apology tour. In the days leading up to Black Friday, brands like Tower 28, JVN Hair and Material Kitchen have taken to social media to ask followers for forgiveness and to say “sorry.” The catch: They’re apologizing for their products being too good. “To everyone who started using Meltdown and suddenly stopped cancelling plans because of

Nab the latest iPad A16 (2025) model for only £299 at Very

It’s not quite Friday yet, but alas – Black Friday iPad deals are already here. The best iPad deal I’ve found today isn’t necessarily a huge saving (only £30), but it means the latest 2025 11-inch iPad model is down to just £299 at Very. This is an excellent price to pay for an iPad

Background Video Loading Unlikely To Affect SEO

Google Search Advocate John Mueller says large video files loading in the background are unlikely to have a noticeable SEO impact if page content loads first. A site owner on Reddit’s r/SEO asked whether a 100MB video would hurt SEO if the page prioritizes loading a hero image and content before the video. The video

The 5 Media Trends I’m Thankful For

This story was originally published in On Background with Mark Stenberg, a free, weekly newsletter that explores the key themes shaping the media industry. You can sign up for it here. The media industry has no shortage of existential crises on its plate. From the disruption posed by artificial intelligence to the precipitously low levels of

Belén Segu’s fuzzy still life scenes are like flea market fever dreams

Belén Segu found her dreamy, surreal style of image making somewhere in between her layers on Photoshop. Approaching the tool as a way to uncover the endless possibilities for “distorting and manipulating” a singular image, the Chilean visual artist has been following what she refers to as an “erratic process – endless filters, brushes, effects,

Top Factors Influencing ChatGPT Citations

SE Ranking analyzed 129,000 unique domains across 216,524 pages in 20 niches to identify which factors correlate with ChatGPT citations. The number of referring domains ranked as the single strongest predictor of citation likelihood. What The Data Says Backlinks And Trust Signals Link diversity showed the clearest correlation with citations. Sites with up to 2,500

How to stop AI decisions from repeating human biases

AI is rapidly becoming a default advisor in everyday decision-making, often delivering answers that sound authoritative even when the underlying analysis is shaky. As more teams rely on these systems, the gap between what AI appears to know and what it can responsibly recommend is becoming a real risk — especially when decisions carry social

No, this movie poster isn’t a Ralph Lauren ad

A new poster has dropped for the upcoming film, How to Make a Killing, and the design looks surprisingly familiar. While typically I’m all for originality when it comes to poster designs, the minimalist look is a delightfully subtle pastiche that nails luxury aesthetics without feeling like parody. Embracing stripped-back design and a minimal palette,

The 2026 AI Search Benchmark Every SEO Leader Needs

See Where Your Brand Stands in the New Search Frontier AI search has become the new gateway to visibility. As Google’s AI Overviews and Answer Engine Optimization (AEO) reshape discovery, the question is no longer if your brand should adapt, but how fast. Join Pat Reinhart, VP of Services and Thought Leadership at Conductor, and

Efficiency only works if effectiveness is there: Diageo’s top GB marketer

Any drive towards efficiency can only work if effectiveness is a focus, says Diageo’s marketing and innovation director for GB. Source

What happens when Adult Swim invites fans to play exquisite corpse?

When the middle and legs had been completed, it was time for the live challenge – Smiling Friends but British, Innit? Each attendee was tasked with taking one of the characters from Adult Swim’s hit animated TV series Smiling Friends by Zach Hadel and Michael Cusack, and turning them quintessentially ‘British’, with the chance to

Ahrefs Ambassador On LLM Inclusion & Why Relationships Still Win

There’s a divided line in the industry between those who think optimizing for AI is separate from SEO and those who think LLM discovery is just SEO. But, this is an unproductive argument, because whatever you think, LLM inclusion is now part of SEO discovery. So, let’s just focus on how the search journey works

How it could ‘fast track’ OpenAI’s ad plan

Subscribe: Apple Podcasts • Spotify This time last year, OpenAI finally seemed to reckon with the idea that it needed a cash influx by way of advertising. This year, that plan has been put into motion. In August, the tech behemoth scooped up Instacart’s former CEO Fidji Simo as its new CEO of Applications. Then

Dell Pro Max 18 Plus review: top Dell laptop is biblically powerful, unspeakably expensive

Why you can trust Creative Bloq Our expert reviewers spend hours testing and comparing products and services so you can choose the best for you. Find out more about how we test. Testing the new Dell Pro Max 18 Plus feels less like opening a laptop and more like unboxing a mobile workstation built for

The AI Consistency Paradox

Doc Brown’s DeLorean didn’t just travel through time; it created different timelines. Same car, different realities. In “Back to the Future,” when Marty’s actions in the past threatened his existence, his photograph began to flicker between realities depending on choices made across timelines. This exact phenomenon is happening to your brand right now in AI

The New Speed of Marketing

This post was created in partnership with Codeword Modern culture moves faster than any marketing calendar can keep up with—which means the brands that win aren’t the ones planning the farthest ahead, but the ones building systems nimble enough to move with the moment. Today, speed isn’t a tactic; it’s an operating model. During an

“Ego is the number one attribute that hinders brilliant work”

This means you haven’t succumb to the thing that gets lots of great creatives. Ego. For me, ego is the number one attribute that hinders brilliant work. It stops people from learning, discovering, and listening to others. Humility is a great trait to have as a creative person and it sounds like you have it

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