Advertising, Marketing & Media Industry News
Cannes Briefing: Creativity is moving beyond the agency model
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Renoiz is a Taiwanese artist whose bold and vibrant work combines two of his major influences in a striking way. He blends anime aesthetics with graffiti energy to explore colour tensions and emotional depth. “I’m inspired by J-pop and modern culture,” he tells us. With Clip Studio Paint currently his digital art software of choice,
Read MoreA couple of weeks ago, an industry friend who retired to ride his bike full-time (still mad about that!) sent me an article. His email said, “Gini! You’ll enjoy this Substack post about the changing role of racing in the bike industry market, right up until the halfway point, when I predict you will not
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Every December, brands battle for something far more valuable than views: emotional resonance. And according to new data from DAIVID, 2025 may be one of the strongest holiday seasons yet for emotionally engaging advertising across North America. This year shows an acceleration of trends I’ve long argued shape effective holiday storytelling: nostalgia, warmth, joy, and
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The ad industry’s job market has ended 2025 on a low note, following job cuts at the market’s largest employers. Jobs in the U.S. ad industry fell by 3,700 year-on-year, according to the latest figures from the Bureau of Labor Statistics. Ad agencies are still hiring — but the skills they’re hiring for, and where
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Why you can trust Creative Bloq Our expert reviewers spend hours testing and comparing products and services so you can choose the best for you. Find out more about how we test. The new Harrier in-ear monitor (IEM) by Juzear is noteworthy for three reasons. One, it symbolises Chinese Hi-Fi’s (Chi-Fi’s) dominance of the IEM
Read MoreTL; DR Visibility Engineering: Do Your 10→5→2 We know that most of the buying journey happens before anyone talks to you. We discussed this in more detail two weeks ago, when we addressed our collapsed funnel, and last week, when we explored how to engineer visibility so you’re at the top of the list when
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Figuring out how to divide your budget between SEO and PPC is one of those decisions that looks simple on paper but feels complicated once you start running the numbers. Both channels play very different roles, and both come with their own timelines, risks, and expectations. Leadership wants predictable performance. Teams want room to test.
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Omnicom Preps for a High Stakes CES George Manas, Omnicom’s incoming chief growth and solutions officer, outlined the company’s plans for CES 2026 With its $13.5 billion acquisition of Interpublic Group now closed, CES 2026 — taking place Jan. 6–9 in Las Vegas — is the first opportunity for Omnicom Group to show the market
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Today most people fill every spare moment with distractions. Scroll. Swipe. Tap. And this is killing our creativity. You may like Dr Nancy Andreasen, a neuroscientist and the author of The Creating Brain, studied the brains of highly creative people and identified a surprising and striking pattern in their lives. They all took time to
Read MoreTransformation doesn’t just reallocate budgets, it redefines how we spend time, energy, and attention. Travis Claytor shares how to lead through it all. The post Leading a Team Through a Big Transformation first appeared on Spin Sucks.
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It is fair to say that 2025 was a wild year for technology and its impact on marketing. Whether it was the changing shape of search to the tech giants in the dock over monopolistic practices – and that’s without even mentioning what was going on with TikTok. It all amounted to no shortage of
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The new year is here, so it’s time to make good on that resolution to get started in digital art or to upgrade your existing setup in 2026. The good news is that you can do it for cheaper because the Xencelabs Pen Tablet Medium Bundle SE is reduced from $329 to $230.09 at Amazon
Read MoreMake your website less “ghost town” and more expert hub. Learn how to build author footprints: mini-bios and proof points that make your SMEs easy to trust. The post AI Looks for Author Footprints First first appeared on Spin Sucks.
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Key dates and notable events throughout the year can feed your content strategy and your social media marketing strategy. Timely aligning your digital campaigns with the right seasons for your brand is a staple part of creating a content calendar. The SEJ marketing calendar includes dates from holiday dates to big sporting events to awareness
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A number of tech companies signed their first AI content licensing deals with publishers in 2025. New players in this space means we will likely continue to see more agreements in 2026, as publishers look for ways to make money from their content being used to train AI systems. Meta, Microsoft and Amazon all signed
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Based in Brazil, Arthur Randolpho is an illustrator who has worked across comics, games and books, and now aspires to be a character designer for animation projects. Working both digitally and using traditional watercolours and pencils, he says his biggest inspirations are Carter Goodrich, Nico Marlet, Matías Bergara and Cory Loftis. Below he shares four
Read MoreDiscover how to use corroboration loops and the PESO Model® to turn content, experts, and bylines into real third-party credibility that moves buying decisions. The post Building Corroboration Loops to Power Your Visibility Engineering first appeared on Spin Sucks.
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“There is no such thing as PR anymore,” Sir Martin Sorrell concluded last week during a debate with Sarah Waddington, CEO of the UK’s Public Relations and Communications Association. In the digital age, Sorrell argued, storytelling requires “flooding the internet with content” rather than traditional earned media approaches. PR, he suggested, has been subsumed by
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I’m not much of an artist, and find it hard to get started with a new drawing. But I’ve found that by using Simply Draw – a book which aims to help you draw over 150 things with step by step instructions – that I’m able to achieve drawings that at least look like what
Read MoreIf you’ve ever hit the wrong button or missed an amplification moment…welcome to the club. Shelly Verkamp shares how to embrace human error. The post Human Error and the Stories We Tell first appeared on Spin Sucks.
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