Advertising, Marketing & Media Industry News
Cannes Briefing: Creativity is moving beyond the agency model
Read More
AI royalties are finally on the table for small and midsize publishers. Don’t credit OpenAI’s ChatGPT, credit corporate LLMs — enterprise RAG is what’s creating royalty revenue for publishers. RAG — retrieval augmented generation — kicks in when a user (or system) prompts the LLM, which then pulls the relevant content from various sources to deliver
Read More
Then there’s the harder challenge: love is hard to engineer. Yes, AI companies need to be intentional and keep pace technologically to be adopted, but to become absorbed and integrated deeply into our lives, they need to make a stamp culturally. Right now, “people readily switch between different [AI] models as new capabilities emerge,” Andrew
Read More
WordPress remains the dominant force in content management systems, powering 43.3% of websites surveyed and holding a 60.7% share among sites using a CMS, according to W3Techs (October 2025). That is still a commanding lead, but it marks a sustained decline from its peak of 65.2% in 2022 and is back to the same level
Read More
Top of the Ticker: Legendary actor Martin Sheen was the highlight of this year’s MSNBC Live ‘25: This is Who We Are, a live community event. Sheen sat down with anchor Nicolle Wallace for a live taping of The Best People with Nicolle Wallace podcast. He spoke about his lifelong dedication to political activism and
Read More
If you’re into 3D scanning, then you might already be familiar with Creality’s most recent product, the Sermoon S1. This 3D scanner is so new to the market that we haven’t even had the chance to review it yet or conclude if it could be one of the best 3D scanners out there for creatives
Read More
Buffer’s analysis of 11.4 million TikTok posts from over 150,000 accounts reveals that posting 2-5 times per week delivers the steepest per-post view increase. The study challenges the usual recommendation to post multiple times daily by demonstrating that the benefits decrease after the initial increase in posting frequency. Data scientist Julian Winternheimer employed fixed-effects regression
Read More
MarTechCharts regularly highlights data of interest to marketers and marketing operations professionals. Source: Klaviyo’s Global AI Shopping Index. Click to enlarge. AI is already disrupting online shopping and it will continue to do so, according to a report by Klaviyo. Klaviyo’s Global AI Shopping Index (registration required), declares AI to be at the center of
Read More
Ramin Rahni is a biologist by training – this makes sense looking at his animated digital landscapes, the geometric formula of which are clearly informed by a STEM mind. His tools are also far from typical – he uses an LZX anaolog modular synthesiser to generate shapes and mix colour with pre-programmed electronic modules. The
Read More
1. How AI Overviews and AI Mode Are Disrupting Local Search Visibility “Our data showed a noticeable drop in organic traffic where AI overviews are displacing maps. For local businesses, this means you could still be the best option nearby but never appear unless the query is explicitly local. ‘Best near me’ triggers maps, but
Read More
Be the best It’s always unsettling when a new CEO takes over, as it can mean changes to strategic direction, company culture, leadership style and more. It’s all the more anxiety-inducing when the business is experiencing a period of low growth, and the previous CEO was forced to leave abruptly under less than favourable circumstances.
Read More
Trains are pretty great. They reliably get you from A to B and often with great scenic views, and are iconic in pop cultural moments from thrilling getaways and heists in Westerns to the Hogwarts Express that takes its passengers to their wizarding school. But you probably never imagined they could be used as the
Read More
Google Business Profile appears to be testing a feature that lets managers share the same update across multiple locations from a single dialog. Tim Capper reported seeing the option. After publishing an update, a “Copy post” dialog appears with the prompt: “Copy the update to other profiles you manage.” You can now post an update
Read More
AI video tools like OpenAI’s Sora are edging into mainstream culture while marketers watch — some intrigued, others concerned. The promise of near-instant, realistic video may sound like a dream for cash-strapped, content hungry brands. However, marketers are increasingly nervous about risks such as copyright liability, brand safety and ethics, wanting answers before committing to
Read More
After the success of our two Nicer Tuesdays events in London and New York, we’re extremely glad to bring the first iteration of our creative discussions series to Los Angeles! Join us at the Nimoy Theatre, 1262 Westwood Blvd, Los Angeles, CA 90024, on Tuesday 4 November! At this month’s event, you can expect talks
Read More
Google’s John Mueller answered a question about removing hacked URLs that are showing in the index. He explained how to remove the sites from appearing in the search results and then discussed the nuances involved in dealing with this specific situation. Removing Hacked Pages From Google’s SERPs The person asking the question was the victim
Read More
This is TVNewser’s basic cable network ranker and cable news report for the week of October 6, 2025. Fox News, MSNBC, and CNN experienced erosion in viewership during primetime and total day, both in total viewers and the Adults 25-54 demo, for the just-concluded week. The primetime demo losses for all three networks were not
Read More
Honor has designed an exciting new type of smartphone, and all I can say is wow. I’ve been so impressed by Honor’s deeply creative approach to tech this year, especially with some of the best camera phones, and I think it may have just invented the smartphone of my dreams (although it’s also reminiscent of
Read More
Search has never stood still. Every few years, a new layer gets added to how people find and evaluate information. Generative AI systems like ChatGPT, Copilot Search, and Perplexity haven’t replaced Google or Bing. They’ve added a new surface where discovery happens earlier, and where your visibility may never show up in analytics. Call it
Read More
If HubSpot’s August 2025 update was the fireworks show, September is the cleanup crew: tidy, practical and exactly what your teams need to move faster with fewer mistakes. This month’s highlights bring long-requested reporting, better guardrails for data and a handful of AI boosts that remove drudgery without adding complexity. Below are the 14 updates
Read More
When shaping Nippon’s visual tone, the agency aimed to preserve the simplicity, calmness and depth of meaning inherent in matcha making, building a brand that felt loyal to its roots yet unmistakably modern – “an identity that carries the ritual of the past into the rhythm of today”, Emrah summarises. To reinforce this balance the
Read MoreFor more professional opportunities join our newsletter.
