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Cannes Briefing: Creativity is moving beyond the agency model

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Cannes Briefing: Creativity is moving beyond the agency model

Publicis and The Trade Desk make up, but tell no why

Publicis and The Trade Desk have made up, which is either a triumph of negotiation or a sign the whole thing was never quite as dramatic as it seemed. The resolution, announced earlier today (June 12) in a joint statement, came after months of public rebukes, audits and no shortage of background briefing from both

The Weekend With Yinka Ilori

We caught up with artist and designer Yinka Ilori MBE as his colourful new solo show Joy Through Resistance opens at Cristea Roberts Gallery in his home city, London. A display of the artist’s most personal work to date, the show features over 20 new and recent pieces across painting, print, sculpture, and sound, and

Government Order Shuts Down Fable 5 Despite Anthropic’s Objections

The United States government has issued a national security legal order to Anthropic to suspend access to their new Fable 5 and Mythos 5 AI Models. The order effectively compels Anthropic to cut access for everyone as it would essentially be impossible to check foreign national status. Export Control Directive The United States government issued

5 Marketer Moves to Know This Week: Knix, Bayer, and More

The revolving door of chief marketing officer (CMO) hires and marketing reshuffles continues. We’ve rounded up the U.S. and global marketing leadership moves you need to know about for the week ending June 12. – Canadian intimates and apparel brand Knix, known for body-positive and taboo-breaking marketing around period underwear, has a new CMO in Cyntia

Looking for new earphones? Linsoul just unleashed the mother of all summer sales

Linsoul is one of the main retailers of quality audio equiptment, and an expert in in-ear monitors (IEMs), and right now it’s running a great summer sale on all its best stock. I’ve reviewed many of the IEMs below, and I think they’re all fantastic value – and that’s before the 10% discount is even

MonsterInsights Website Compromised And Sending Phishing Emails

MonsterInsights website has been under attack, is said to have been hacked, and is sending phishing emails to its customers. The free version of MonsterInsights is installed in over two million websites and is claimed to be installed on a total of three million sites. MonsterInsights Under Attack The official MonsterInsights website is down and

Consumers are ready for AI, but many brands are not

Marketers have spent years asking whether consumers are ready to buy from AI. New research from Invoca suggests that question has largely been answered. The bigger issue is whether brands are ready to support the customer expectations AI has created. According to Invoca’s “B2C Buyers Experience Report,” consumers are increasingly comfortable using genAI and agents

Bangladesh, all at once…

I’ve spent 9 days in Bangladesh traveling by many forms of transportation. I packed light, with one camera, a drone and three lenses

Is Your Team Truly Nailing PESO Model® Integration?

TL;DR Most teams confuse coordination with integration, and the difference is costing them. A shared calendar and a launch date don’t make a PESO Model® campaign. Real PESO Model® integration demands connected channel behaviors, shared accountability, and leaders who enforce the system rather than just assign tactics. If you’re surprised by how far you still

Reddit Climbs, Clicks Drop, GBP Comes To GA4 – SEO Pulse

Welcome to the week’s Pulse: updates affect how you read post-update rankings, what new click data says about Google traffic, and where your local reporting lives. Here’s what matters for you and your work. Reddit Gained Top Positions In Every Niche After The May Core Update SE Ranking analyzed 100,000 keywords and found Reddit grew

Inside DUDE Wipes’ unconventional sports sponsorship strategy

Sports sponsorships have long been reserved for big brands with big budgets to match. Increasingly, some marketers are looking for alternative routes onto the field. Take DUDE Wipes. Back in May, the flushable wipes brand became the “official backside partner” of the Premier Lacrosse League (PLL), placing its branding on the lower backside of every

Fancy a fresh set of nails? Caitlin McCarthy’s animated acrylic body horror might make you think again

London-based animator Caitlin McCarthy usually works in commercials, but she loves to make her own stuff too – “mostly to remind people I’m a horrible girl deep down,” she says. Her animations, admittedly, are pretty gross. Centring women partaking in the eating of bugs whilst lying on the kitchen floor (who hasn’t done this?) and

AI Bots Keep Overloading Servers. Should Website Owners Keep Paying?

AI bots are increasingly affecting website performance, analytics, infrastructure costs, and content visibility. New research and infrastructure data suggest that the challenge is no longer simply scraping, but managing how automated traffic interacts with websites and the businesses that depend on them. Scraping Is The Least Of The Problems Many discussions among SEOs and site

MS NOW Only Network to Grow Across All Dayparts

This is TVNewser’s basic cable network ranker and cable news report for the week of June 1, 2026. MS NOW began the month on solid footing as it was the only cable news network to finish with gains in total viewers and the Adults 25-54 demo during primetime and total day. This was the week

The creative trends defining World Cup advertising

The FIFA World Cup is here, and the advertising battle is in full swing. Global sponsors are unveiling major campaigns while football legends are appearing across multiple brands, and marketers are competing for attention around what promises to be one of the biggest cultural and commercial moments of the decade. (Also see the best World

5 AI Search Shifts Marketers Can’t Afford to Miss Before Q3

Impressions are up. Clicks are down. Rankings haven’t moved. If that describes your last Search Console export, you don’t have a content problem or a technical problem. You have a SERP that no longer sends you the clicks your positions used to earn, and the playbook you’re running was built for one that did. Five

Signal orchestration reveals which accounts are ready to buy

When your sales team says the leads coming from marketing aren’t good enough, are they wrong? In most cases, the problem isn’t lead volume. It’s signal quality. Marketing routes contacts based on activity rather than account readiness. Your sales team picks up the phone to a contact who once browsed your pricing page. Meanwhile, a

Cultural

Culture is what shapes societies. Passed down through generations, it functions as a collective framework for interpreting the world around us. Eid Al Adha Eid Al Fitr Egyptian girl with her cat Japanese girl with a fan Gustav Klimt

Why Your Team Thinks They’re Nailing PESO Model® Integration (And Why They’re Not)

Most teams mistake coordination for PESO Model® integration. Learn about the necessary behaviors, shared accountability, and metrics that compound. The post Why Your Team Thinks They’re Nailing PESO Model® Integration (And Why They’re Not) first appeared on Spin Sucks.

AI Search Runs On Two Memory Systems. The Platforms Don’t Use Them The Same Way

Ask the same question about your brand on four different AI engines, and you will likely get four different answers back. One answer is current and cites your latest page. Another describes a positioning you retired 18 months ago and cites nothing at all. A third routes the whole thing through a competitor’s comparison post.

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