Advertising, Marketing & Media Industry News
Cannes Briefing: Creativity is moving beyond the agency model
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Sales and marketing alignment has been a “priority” for years. And yet, for most organizations, it’s still more aspiration than reality. New data from Unbounce’s “The Anatomy of Aligned Go-To-Market Teams” report shows that just 56% of GTM professionals consider their organizations highly aligned — meaning shared goals, shared data and a unified system. Another
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Hotel Vila Inglesa is part of Campos do Jordão’s collective imagination. Founded in 1948, it directly influenced the city’s architecture, giving guests an elegant atmosphere and panoramic views. It even hosted Brazil’s national team in 1962. A true symbol of tradition and affection, it offers an exceptional stay for families and visitors looking for comfort.
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A lot of PPC managers are going to get asked about ChatGPT Ads over the next few months. That was probably inevitable the moment OpenAI moved beyond testing ads and started building a real monetization story around them. The initial pilot was easy enough for most advertisers to ignore. It was invite-only, expensive, and limited
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Between the Super Bowl, 2026 Winter Olympics and FIFA World Cup, there is no shortage of sports marketing opportunities this year. But global ad spend has increased, and brands like Grey Goose, John Deere and Lavazza coffee brand are investing in pre-existing, long-standing partnerships instead of chasing this year’s live sports calendar. ‘Keeping the coin
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After discovering an essay by Raquel S. Benedict titled Everyone Is Beautiful and No One Is Horny, surrounding characters in film that may be presented in sexually suggestive ways but are not shown having or even talking about sex, Andrea started to think that there was even more ground for her photographic exploration of intimacy
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Welcome to the week’s Pulse: updates affect how Google ranks content, how its crawlers handle page size, and where AI referral traffic is heading. Here’s what matters for you and your work. Google Rolls Out The March 2026 Core Update Google began rolling out the March core update this week. This is the first broad
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Top of the Ticker: ABC News has declined to renew the contract of Janai Norman, one of the co-anchors of the weekend edition of Good Morning America. The Status newsletter was the first to report the news. When TVNewser reached out to ABC News, the network declined to comment on the situation. However, a person
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Previous quizzes have seen us test you on 1920s logos, 1930s logos, 1940s logos and 1950s logos but what about the best logos of the 1960s? The internet is awash with ‘guess the logo’ quizzes so we haven’t gone for that angle here, think of this as more of a logo trivia extravaganza. We include
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Google, OpenAI, and Shopify insist that the next revolution in AI is agentic AI shopping agents. Shopping is a lucrative area for AI to burrow into. The thing that I keep thinking is that shopping is a deeply important activity to humans; it’s literally a part of our DNA. Is surrendering the shopping experience something
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Leaders often treat fees as a pricing decision, but customers experience them as a trust decision. Every fee sends a signal about how a company thinks about the relationship — whether it’s trying to remove friction for customers or, sadly, monetize it. Some fees feel reasonable, while others feel like punishment, deception or laziness disguised
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FR Pour sa campagne 2025-2026, le Théâtre La Licorne adopte le thème «Dans ta face». Une invitation à se rassembler pour regarder la réalité en face, à travers des dramaturgies actuelles, qui passent toujours par l’intime pour parler du social. À travers la série d’affiches, le triangle du logo s’articule comme un outil de titrage
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Google’s John Mueller answered a question about why some websites use multiple XML sitemaps instead of a single file. His answer suggests that what looks like unnecessary complexity may come from reasons that are not immediately obvious. The question came from an SEO trying to understand why managing multiple sitemap files would be preferred over
Read MoreThis story was first published by Digiday sibling ModernRetail Amazon will impose a 3.5% fuel and logistics surcharge on merchants’ fulfillment fees beginning April 17, as rising fuel costs tied to conflict in the Middle East pressure supply chains. “Elevated costs in fulfillment and logistics have increased the cost of operating across the industry. We
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Of course, the more I write, the easier it’s gotten to identify what makes something feel like me. I’ve realised the deciding factor is less about the exact words – or even the specific subject – than the overall remit of a piece: whether what I’m writing gives space for me to express how I think about
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The conversation around llms.txt is real and worth continuing. I covered it in a previous article, and the core instinct behind the proposal is correct: AI systems need clean, structured, authoritative access to your brand’s information, and your current website architecture was not built with that in mind. Where I want to push further is
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It was hard to avoid the chatter about agentic commerce at this year’s Shoptalk. From panels to private side discussions, it was everywhere, our retail editor Kathryn Lundstrom reported. The only problem: No one—platforms, retailers, third-party tech companies, or marketers—have figured it out. Agentic commerce is such a nascent concept that it’s uncertain how consumers
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There have been a lot of new Lego sets to get excited about lately, including major builds from the Pokémon X Lego collab as well as a teased K-pop Demon Hunters range launching this summer, starting with Derpy the Tiger. One collab that I didn’t see coming – World Cup 2026 Lego sets! Announced today,
Read MoreInstead of trying to quit scrolling altogether, consider a more realistic antidote to “brain rot”: learning. In a world filled with short-form content that chips away at our focus, committing to something structured—like a course, certification, or new skill—can help rebuild attention span, deepen understanding, and bring a sense of clarity back to our thinking.
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Artificial intelligence led all employer-cited reasons for U.S. job cuts in March, accounting for 15,341 of the month’s 60,620 announced layoffs, according to outplacement firm Challenger, Gray & Christmas. That’s 25% of all cuts for the month, up from roughly 10% in February. Since Challenger began tracking AI as a reason in 2023, employers have
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HubSpot announced today that it is moving to outcome-based pricing for two of its Breeze AI agents, effective April 14, 2026. The pricing change applies to Customer Agent and Prospecting Agent, and HubSpot hopes the outcome-based pricing will better reflect the value these agents deliver for customers and make them easier to use. According to
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