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Cannes Briefing: Creativity is moving beyond the agency model

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Cannes Briefing: Creativity is moving beyond the agency model

Sally-Ann Dale, Droga5 Founding Partner and Pioneering Production Leader, Dies

Sally-Ann Dale, a founding leader of Droga5 and one of advertising’s most influential production executives, died unexpectedly on August 3. She was 55 years old. Born in the U.K., Dale began her advertising career at just 15 years old and quickly rose through the ranks at Saatchi & Saatchi London, becoming head of TV at

Twos Magazine is a rotatable culture guide on everything good and bad about London

Utilising hand scanned textures of the signs, walls, windows, toilet stalls, you name it, Twos creates a textile library inside of its pages, a magazine literally made of London. Some existing Big Smoke visual language finds itself reappropriated in Twos, such as the TFL network, whose iconic 1913 font P22 Underground is used as the

How To Create Your Instagram Content Plan (With Free Template)

Are your Instagram posts struggling to gain traction? With over 2 billion monthly active users, standing out on the platform requires strategy and content planning. A content plan is an essential blueprint to help you keep your posts aligned with your strategy and your overall marketing goals. Posting without a plan can just be a

How and why awareness, confidence and trust drive GTM outcomes

Every go-to-market leader is chasing higher close rates, larger deals and faster velocity. What if those outcomes aren’t simply the result of better product-market fit or sharper pricing strategy — but the causal effects of three deeply human psychological states? Welcome to the world of ACT: Awareness. Confidence. Trust. I’ve spent 15 years working with

Apple’s ‘rare’ gift for Donald Trump is kind of embarrassing

Apple has been facing calls to come up with something new and exciting for a while now. With smartphone innovation stagnating and the company’s AI efforts flailing, people have been wondering what the product team are actually up to. And now we know – making a personalised participation trophy for Donald Trump. Apple CEO Tim

Google Cautions Businesses Against Generic Keyword Domains

Google’s John Mueller says small businesses may be hurting their search visibility by choosing generic keyword domains instead of building distinctive brand names. Speaking on a recent episode of Search Off the Record, Mueller and fellow Search Advocate Martin Splitt discussed common challenges for photography websites. During the conversation, Mueller noted that many small business

The Trade Desk shares plunge after posting Q2 revenues of $694 million

The public markets can be a cold, unforgiving place, with The Trade Desk’s fortunes on the Nasdaq alone this year a prime example of their unpredictability. The industry’s largest independent demand-side platform posted Q2 revenues of $694 million, up 19% year-on-year, beating analysts’ earlier expectations, with The Trade Desk also naming a new chief financial

Walk a Thought’s identity for a flavoured syrups brand is sweet and stylish

Bouquet, a collection of infused flavoured syrups for cocktails, coffees and more, is the brainchild of food scientist and innovator Caroline Lafleur. Recently launching the brand, Caroline needed an identity that matched the whimsical nature of the flavours and artificial-free ethos of the recipes, so she turned to the French studio Walk a Thought. As

OpenAI Launches GPT-5 In ChatGPT To All Users

OpenAI has released GPT-5, now the default model in ChatGPT for all users, including those on the free tier. The new model is positioned as OpenAI’s most capable and reliable system to date. OpenAI emphasizes a stronger focus on accuracy, instruction following, and long-form reasoning. Available Now To All ChatGPT Users For the first time,

Musk Says Ads in Grok Will Fund xAI’s AI Costs

Ads may soon appear in responses from Grok, the X-embedded AI chatbot, the platform’s owner Elon Musk said in a livestreamed conversation with advertisers Wednesday evening. Musk, who purchased Twitter in 2022 before changing its name to X and folding it into his AI startup xAI, said he hoped advertising in Grok would generate funding

Rod Stewart revives the dead in bizarre AI tribute to Ozzy Osbourne

Over the years, we’ve lost many musical legends – most recently, the Prince of Darkness, Ozzy Osbourne. But it’s not just fans that have been mourning Oz, his musician pals have also paid their respects, including husky, hip gyrating singer, Rod Stewart. In a bizarre homage, Hot Rod created a series of AI selfies featuring

How Do I Avoid Cannibalization On Similar Products?

There’s nothing worse than watching your own products compete against each other. When your paid media strategy starts pitting your product lines against one another, you’re not just inflating costs; you’re undercutting your own chances at conversion. That’s the question this month’s “Ask A PPC” will tackle: “I work for a company that has three

The secret to getting your marketing team to use AI

Marketing is built on trust — trust in brands, in agencies and in the quality of the data that guides decisions. AI now promises unprecedented targeting, optimization and efficiency. However, without transparency, it can just as easily undermine that trust, leading to costly missteps and eroded confidence. The cautionary tale of Zillow’s iBuying collapse in

Vojtêch Luksch blends violent retro video games with the “grandma-core” of embroidered canvases

The artist Vojtêch Luksch currently lives and works in a tiny village Czech Republic. A graduate of masters in painting from the Faculty of Fine Arts Brno, Vojtêch is somewhat elusive on his Instagram account. The largely faceless artist posts incredible paintings of videogames translated onto embroidered canvases, creating a brilliant 3D texture that compliments

Ecosia & Qwant Launch European Search Infrastructure

Ecosia has begun delivering its own search results for the first time in its 16-year history, starting with users in France who will receive a portion of results from a new European search index developed jointly with Qwant. The rollout marks the first implementation of the European Search Perspective (EUSP) joint venture, which has created

Elon Musk bets on AI (and Grok) to win back advertisers

He made that clear on Wednesday (August 6) when he hosted a live Spaces alongside senior engineering, product and brand safety staff, who all tried to sketch out the platform’s future. At the center of it all is Grok, the in-house AI assistant Musk sees as key to X’s next act — and appeal to

Why I wouldn’t subject my child to Google’s AI storybooks

Another day, another creative AI tool to save us time and effort and protect us from the ordeal of having to interact with children. Google’s latest trick is a children’s storybook generator that the tech giant hopes will help parents get their kids off to sleep at night. You give Gemini a text prompt, and

Google Says AI Clicks Are Better, What Does Your Data Say?

Google’s latest blog post claims AI is making Search more useful than ever. Google says people are asking new kinds of questions, clicking on more links, and spending more time on the content they visit. But with no supporting data or clear definitions, the message reads more like reassurance than transparency. Rather than take Google

Fox News Gets Boost in Demo

This is TVNewser’s basic cable network ranker and cable news report for the week of July 28, 2025. MSNBC finished off July as the only network with declines in total viewers and the Adults 25-54 demo during primetime and total day. It was a mixed bag for its cable news competitors, with Fox News continuing

Vjotêch Luksch blends violent retro video games with the “grandma-core” of embroidered canvases

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