Advertising, Marketing & Media Industry News
Cannes Briefing: Creativity is moving beyond the agency model
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More publishers are turning to AI-powered search and chatbot tools to make their sites stickier to users and offset the impact of zero-click search. HuffPost UK, Reach and USA Today Co., are among the latest to add a new AI answer engine toolbar from Taboola, to answer users’ questions with a few AI-generated paragraphs and
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French photographer and filmmaker Anaïs Kugel was deeply influenced by cinema growing up. “As a child, I was fascinated by The City of Lost Children by Marc Caro and Jean-Pierre Jeunet, and as a teenager I was drawn to filmmakers such as David Lynch and Michel Gondry, whose imaginative and singular visual worlds have profoundly
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On April 16, 2026, Robby Stein, Google Search’s VP of Product, and Mike Torres, Google Chrome’s VP of Product, announced a new way to explore the web with AI Mode in Chrome. In their announcement, the two VPs wrote that the update makes it easier to “access and engage with content and dive deeper into
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In this episode of Adspeak by ADWEEK, senior editor of brands Rob Klara sits down with a panel of leaders redefining the modern CEO role. Featuring Bing Che, co-founder & CEO Gold House; Jessica Schinazi, CEO of Away; and Artis Stevens, president & CEO of Big Brothers Big Sisters of America, the conversation explores why
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Splatoon has undoubtedly been Nintendo’s most successful of its new IPs, reinventing the team-based shooter that’s often mature and militaristic for something more family-friendly and weird – and it’s no wonder that the genre’s popularity has only gotten broader with the likes of Overwatch and Fortnite targeting a teen audience with more diverse designs and
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Alphabet reported Q1 2026 earnings with Google Search & Other revenue rising 19% year over year to $60.4 billion. Microsoft announced on the same day that Bing reached 1 billion monthly active users for the first time, with search ad revenue up 12%. Both companies posted strong search quarters. But one line item in Alphabet’s
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The bottleneck in content operations isn’t content creation. Research from the latest MarTech Intelligence Report on DAM platforms found that as asset volume, personalization demands, and channel complexity continue to climb, the chokepoint is likely in the systems required to manage, adapt, and distribute content at scale. Let’s start with content volume, because it’s at the root
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The page tells developers that websites have “a new type of visitor” and recommends building for agents alongside humans. Most of the guidance maps to existing accessibility and semantic HTML practices. Google links to WebMCP, a proposed web standard for agent-website interaction, with an early preview program. Google’s web.dev guidance advises developers to treat AI
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A code update to its conversion tracking pixel, which Digiday reviewed, points to the company building the technical groundwork needed to run advertising in the European Union. The update adds a consent management system, essentially a mechanism that lets advertisers ask users for permission before tracking them, and stops tracking if that permission is withdrawn.
Read MoreMulti-format artist intra, who’s collaborated with the likes of Nia Archives and Nothing tech, specialises in the “discarded moments” – whereas many look at the art inside of the everyday, intra makes abstractions out of the things we don’t expect to be art. On the Nicer Tuesdays stage in April, intra took the audience through
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Google updated its Search Central documentation to reflect that the Preferred Sources feature is now available in all languages supported by Google Search. The change clarifies global availability and introduces updated guidance for publishers looking to grow their audience through Top Stories. Preferred Sources Google’s Preferred Sources feature gives users a way to choose specific
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Top of the Ticker: Thursday’s edition of CNN NewsNight with Abby Phillip featured a contentious exchange between two of its regular panelists, CNN’s senior political commentator Scott Jennings and MeidasTouch Network commentator Adam Mockler. During a debate about the war in Iran, Mockler pressed Jennings on the conflict’s progress and conclusion. This led to Jennings
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The new Rogue Trooper poster by Paolo Rivera, for Duncan Jones’ upcoming movie, has been revealed, and, honestly, it feels like it’s time-travelled in from a completely different era of movie marketing, the good one, where posters were hand-painted, weirdly dramatic, and sometimes better than the films they were selling. It’s the perfect fit for
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What signals actually drive AI search visibility? Are competitors getting cited in AI Overviews while you’re watching from the sidelines? How do you go from AI visibility gap alerts to a system that closes them? Most SEO teams already have dashboards showing where they’re invisible in AI search. Few have a process to fix it.
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There are a lot of conversations right now about the ‘SaaSpocalypse,’ and with good reason. Companies are already replacing software vendors and IT services with AI-enabled vibe coding versions. As AI lowers the barriers to building custom tools and the per-seat SaaS model starts to show its limits, marketers are reassessing which platforms earn their
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This post was sponsored by Erase.com. The opinions expressed in this article are the sponsor’s own. Why is my brand appearing in AI comparisons I didn’t ask to be in?How do I find out what AI tools are saying about my brand?What’s the difference between traditional reputation management and AI reputation management? Any issues with
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USA Today Co.’s AI licensing deals helped drive meaningful year-over-year revenue growth in the first quarter of this year, despite pressure on referral traffic and programmatic advertising. According to the publisher’s latest earnings published Thursday morning, “other” digital revenue — which includes digital content syndication, affiliate, content and AI partnerships, and licensing revenue — grew
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Although Neat Rodanant’s graphic design work has spanned a number of mediums, she keeps finding herself coming back to books. A way to play with type and image in 3D form, the designer’s work on her BFA in Graphic Design and Sculpture at Rhode Island School of Design has consisted of a number of these
Read More![How Brands Are Increasing AI Visibility By Up To 2,000% [Webinar]](/_next/image?url=https%3A%2F%2Fljteihycyouuqxvznzcd.supabase.co%2Fstorage%2Fv1%2Fobject%2Fpublic%2Fcms-media%2F1-1-860-640x333.png&w=3840&q=75)
The answer is Reddit, and yes, this 90-day strategy is worth your time. Most brands treat Reddit as an afterthought. However, Reddit is where buyers finalize their purchase decisions. Reddit is where human trust gets built. Therefore, Reddit serves as a trust signal for how AI search tools determine which brands are worth recommending. AI
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Possible is no longer trying to prove itself. That’s what organizer and Beyond Ordinary Events CEO Christian Muche told me ahead of the event. The sentiment rang true on the ground this week in Miami Beach, where the event, now in its fourth year, felt more polished and self-assured than in years past. Between Sunday night
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