Antonia Alakija
Marketing Manager (& Above)
About
<p>I identify strongly as a first gen, first born, first college grad daughter of Nigerian immigrant parents (so basically this means I know how to get a lot done, with a little and a lot of grit!) </p> <p> </p> <p>Check out some of the impressive things I've done below:</p> <p> </p> <p><strong>Why CCDC:</strong></p> <p>This is my third time applying for CCDC and I continue to apply year after year because core to who I am is stewardship and being of service. I am eager to use my talents, time and connections to be a steward to the CCDC Community and of Adrienne's vision and do my part to uplift and strengthen POC creative communities. </p> <p> </p> <p>I also decided to go REALLY BIG and REALLY CREATIVE in my vision for my CCDC Personal Video this year since its my third time applying to CCDC! I put all my had into this personal video and it truly showcases my talents in film production, AI animation, professional editing, public speaking and more. (Please watch here: <a href="https://vimeo.com/1063396241?share=copy">https://vimeo.com/1063396241?share=copy</a> )</p> <p><strong>Career Passion:</strong></p> <p>Throughout my career, whether working at TikTok, Instagram or Amazon, I've always gone the extra mile of to use my Job Title to amplify the voices of Black creatives, businesses and people globally. I find doing this gives me a greater purpose and passion in my tech job and its how I give back to the diverse communities that built me on a day to day basis.</p> <p> </p> <p><strong>Out of Career Passions:</strong></p> <p>Outside of work I'm a passionate AI artist/ designer, I own an AI Content Studio called Buzzi focused on democratizing content production for small/ medium e-commerce brands.</p> <p>I'm also a TikTok Content Creator with 10M+ views, 30,000+ followers with content focused around how to get more POC into tech roles.</p> <p> </p> <p><strong>Press/ PR</strong></p> <p>In 2023, I was recognized by Business Insider as a "Rising Star in Marketing" for my trailblazing marketing campaigns.</p> <p> </p> <p><strong>Job History:</strong></p> <p>I'm currently a Creator Partnerships Marketing Manager for TikTok Shop, previously I have been a marketing manager at various top tech companies such as Instagram, Facebook and Amazon.</p> <p> </p> <p> </p> <p><strong>Notable Marketing campaigns:</strong></p> <ul> <li>(2024) <strong>#ShopBlack</strong>, TikTok - TikTok Shop's first heritage month campaign ever for Black History Month (see in Hollywood Reporter, WIRED)</li> <li>(2024) <strong>Nicki Minaj "Pink Friday x Black Friday" LIVE TikTok Event</strong>, TikTok - developed content strategy for the launch of Nicki's nail brand on TikTok Shop, resulted in being the most viewed LIVE event in TikTok Shop history</li> <li>(2023) -<strong> #BeautyTokConvos </strong>- created a viral hashtag campaign on TikTok that amassed over 70M views</li> <li>(2022) Meta's first ever <strong>Black Creator Day </strong></li> <li>(2022) Marketing <strong>Launch of Reels</strong>, Meta</li> </ul>
Brands
TikTok
Instagram
Amazon
Facebook