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Dupé Ajayi

Dupé Ajayi

Marketing Strategist

Executive20-25 years
Available for FreelanceOpen to New Opportunities

About

<p data-start="188" data-end="450">I&rsquo;m a <strong data-start="194" data-end="287">strategist at the intersection of marketing, storytelling, and mission-driven innovation.</strong> With over a decade of experience, I&rsquo;ve helped brands&mdash;from Bank of America to Airbnb.org&mdash;craft narratives that drive engagement, visibility, and cultural impact.</p> <p data-start="452" data-end="755">At my core, I believe storytelling isn&rsquo;t just about branding&mdash;it&rsquo;s about <strong data-start="524" data-end="608">shaping conversations, shifting culture, and making impact impossible to ignore.</strong> My work integrates AI, emerging tech, and cultural intelligence to help organizations future-proof their presence in an ever-changing landscape.</p> <p data-start="452" data-end="755">As the founder of The Ajayi Effect, I have led digital transformations for major organizations, including Bank of America, Girls Who Code, Worklution, Airbnb.org, the New York City Housing Authority, and The Shed. <strong>My expertise spans institutions such as ABC News, the Brooklyn Public Library, The Raben Group, MTV, BET, the Ross Initiative in Sports for Equality, Mary J. Blige, and Rent the Runway&rsquo;s Project Entrepreneur</strong>&mdash;each shaping her ability to craft stories that resonate, inspire, and drive change.</p> <p data-start="757" data-end="1023"><span data-start="850" data-end="1021">I am here to </span><strong data-start="850" data-end="1021">connect with industry leaders, elevate conversations on authentic representation, and continue pushing the creative industry toward greater inclusivity and innovation.</strong></p>

Brands

AirbnbAirbnb
HennessyHennessy
ToyotaToyota
T
The City University of New York
Bank of AmericaBank of America
T
The City of New York