Bianca Umeakuana
Digital Marketing Manager
About
<p dir="ltr">Bianca Umeakuana is a first-generation Nigerian-American from Dallas, Texas. Her creative journey began at Duke University studying Visual Media and Theater. She completed a semester-long exchange program at the University of Southern California where she studied cinematic arts, igniting her desire to work in entertainment and media post graduation. Her goal has come full circle in her current role as Digital Media Manager on the Strategy and Planning team at Live Nation - Ticketmaster where she carries out her passion for creative problem-solving. Here she builds innovative, multi-million dollar marketing strategies for sports leagues, such as MLB and NBA. Prior to her current role, she worked in the production and advertising space where she has helped renowned brands such as CNN, HBO Max, and Dyson amplify their global presence.</p> <p dir="ltr">At her core, Bianca is a storyteller who takes pride in uplifting diverse voices and bringing new narratives to the forefront. She puts her energy into breaking down the barriers within the creative industry by providing mentorship, resources, and career development for students and young professionals.</p> <p> </p>
Brands
HBO
Dyson
CNN
NBA