Keturah "Tori" Carter
Social Media Manager / Director
About
<p dir="ltr" style="line-height: 1.38; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;"><span style="font-size: 10pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Keturah “Tori” Carter is an accomplished social marketer + creative storyteller. As the current Senior Team Lead of Brand Social at Hulu, Tori uses her skillset to lead creative campaigns on social in support of Hulu’s original content slate while finding new, innovative ways to engage Hulu’s diverse streamers. In addition, Tori empowers everyone around her to use their innate creativity to not only best represent the corporate brand but to challenge themselves to think bigger and find their professional spark. </span><span style="font-size: 10pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><br /><br /></span></p> <p dir="ltr" style="line-height: 1.38; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;"><span style="font-size: 10pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Tori has impacted various brands with her attention to detail and the extreme level of grace she brings to each new project she touches. At the age of 27, Tori has been able to lead high-level campaigns for brands like BET, Paramount, Bravo, SYFY, and more! From dominating social with 30 million views in one night with her creative vision for social for the 2020 BET Awards to igniting the “Bravoholics” ahead of the launch of season 6 of Real Housewives of Potomac - her passion for marketing both entertains and empowers an audience to move has managed to bring each company she touches a series of consistent wins. </span></p> <p dir="ltr" style="line-height: 1.38; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;"> </p> <p dir="ltr" style="line-height: 1.38; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;"><span style="font-size: 10pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">While at BET, Tori discovered a true passion for producing social video content that allowed her to expand past corporate confines and express her creativity in this unique way. Tori uses video production to bring a voice to the voiceless by showing the beauty of Black creativity, business, and community. She is the lead creative producer for the third season of She Got It From Her Mama and has touched various indie projects as both a producer and writer. <br /><br /></span></p> <p dir="ltr" style="line-height: 1.38; text-align: justify; margin-top: 0pt; margin-bottom: 0pt;"><span style="font-size: 10pt; font-family: Arial,sans-serif; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;">Throughout her career, Tori has remained grateful for her upbringing in Rochester, NY. As an alumna of the Urban-Suburban program, a graduate of St. John’s University, and a member of Zeta Phi Beta Sorority, Inc, Tori uses all of her life experiences to allow her to always find the beauty in every situation she is in and continues to lift others as she climbs.</span></p>
