Zocdoc Turns Healthcare Anxiety Into Comedy With Goth Kids and Auctioneers

Finding the right doctor can feel like a gamble, but Zocdoc wants patients to know they don’t have to settle. That’s the premise behind the healthcare app’s new national campaign, “You’ve Got Options,” created by 72andSunny. The work takes a humorous, character-driven approach to the everyday anxieties of seeking medical advice, aiming to normalize the

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