YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen

December 5, 2025

YouTube Shorts Algorithm May Now Favor Fresh Over Evergreen

YouTube appears to have changed how it recommends Shorts, according to analysts who work with some of the platform’s largest channels. The shift reportedly began in mid-September and deprioritizes videos older than roughly 30 days, favoring more recent uploads. Mario Joos, a retention strategist who works with MrBeast, Stokes Twins, and Alan’s Universe, first identified

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Published by searchenginejournal.com