Why OpenAI is ‘running at lightning speed’ to build an ad business

April 21, 2026

Why OpenAI is ‘running at lightning speed’ to build an ad business

That’s a lot for a company that only launched an ads business two months ago. The breakneck clip at which OpenAI is moving begs the question: Is OpenAI moving too fast with their ads? “It seems like at this point, they’re running at lightning speed,” Krystal Scanlon, senior platforms reporter at Digiday said. Scanlon joined

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Published by digiday.com

Why OpenAI is ‘running at lightning speed’ to build an ad business | The Gradient