What Our AI Mode User Behavior Study Reveals About The Future Of Search

Our new usability study of 37 participants across seven specific search tasks clearly shows that people: Read AI Mode Rarely click out, and Only leave when they are ready to transact. From what we know, there isn’t another independent usability study that has explored AI Mode to this depth. In May, I published an extensive two-part

Read the full article

Published by searchenginejournal.com