What marketers need to know about OpenAI’s new browser

As if ad execs didn’t already have enough to untangle when it comes to AI, OpenAI just threw another curveball: a browser called ChatGPT Atlas. Before panic sets in, take a breath. Digiday has the essentials on what it means for the industry and why it matters. The rumors were true: OpenAI’s long-anticipated browser now

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Published by digiday.com