Warby Parker joins brands that have killed home try-on in favor of virtual tests

The end may be near for at-home try-on programs. Warby Parker, the eyewear brand that helped pioneer online glasses sales in the 2010s, said last Thursday on its quarterly earnings call that it would end its home try-on program by the end of the year. For years, the service — allowing customers to try out five

Read the full article

Published by digiday.com