Time We Actually Start To Measure Relevancy When We Talk About “Relevant Traffic”

Every SEO strategy claims to drive “relevant traffic.” It is one of the industry’s most overused phrases, and one of the least examined. We celebrate growth in organic sessions and point to conversions as proof that our efforts are working. Yet the metric we often use to prove “relevance” – last-click revenue or leads –

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Published by searchenginejournal.com