
February 15, 2026
The AI era needs strategists grounded in expertise and guided by context
As AI automates routine and complex analytical tasks, a profound revaluation of human skills isn’t likely — it’s inevitable. In this new landscape, once-soft abilities are becoming hard differentiators. The capacity to ask sharp questions, connect disparate ideas and direct powerful technology toward a clear business vision is paramount. This shift demands a fundamental change
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Published by martech.org
