Studio Select’s brand identity for perfumery Serviette is steeped in sophistication

“To witness how Ben and Alicia play off of each other’s creativity, with references to old type foundries and obscure print magazines, foreign cinema or underground artists, was such a joy to witness,” says Trey. This union of kindred spirits is evident in the cleanliness of Serviette’s identity. Each idea coalesces into the next, a

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