Should Small Brands Go All In On TikTok For Audience Growth?

August 23, 2025

Should Small Brands Go All In On TikTok For Audience Growth?

This week’s Ask An SEO question is about whether small brands should prioritize TikTok over Google to grow their audience: “I keep hearing that TikTok is a better platform for small brands with an easier route to an audience. Do you think that Google is still relevant, or should I go all in on TikTok?”

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Published by searchenginejournal.com