Optmyzr Report Finds Google Ads Engagement Rising While Efficiency Holds

Google Ads has gone through a steady wave of changes over the past year. Advancements in outputs like Demand Gen and AI Max, and shifts in how users interact with search have all changed how performance shows up in the data. A new Q1 2026 benchmark report from Optmyzr, based on more than 21,000 accounts,

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Published by searchenginejournal.com