Microsoft’s Publisher Marketplace, Google Tag Update, Multi-Party Approvals – PPC Pulse

February 7, 2026

Microsoft’s Publisher Marketplace, Google Tag Update, Multi-Party Approvals – PPC Pulse

Welcome to PPC Pulse. This week’s PPC updates come from both Microsoft and Google, all dedicated to more “behind the scenes” work. Microsoft announced a new Content Publisher Marketplace, where it is starting to rethink how content is compensated amid the increased use of AI. On the Google front, Google now says the standard tag

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Published by searchenginejournal.com