Matthew McConaughey on Why He Loves Filming Ads

Matthew McConaughey loves making ads. Inside his trailer near Uber Eats’ Super Bowl ad shoot, he can’t sit still as he describes the challenge of shaping a plot to fit within a 30- or 60-second window. He jumps up off the couch to reenact scenes, snaps his fingers rhythmically to illustrate the precision needed for

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Published by adweek.com