
April 8, 2026
Mastercard and PayPal Veteran Jill Cress Is Babylist’s First CMO
If the biggest surprise awaiting America’s first-time parents isn’t caring for an infant, it’s paying for one: Bringing a newborn into the house runs just shy of $19,000. It’s little wonder, then, that the hallowed institution of the bridal registry has expanded into a wish list to help parents acquire essentials ranging from formula to
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Published by adweek.com
