How the MAHA movement influenced food and beverage brands in 2025

The MAHA initiative has largely been pushed by health secretary Robert F. Kennedy Jr. and the Trump Administration. It’s a broad slogan, and the MAHA movement has come to stand for different things in different people’s eyes, depending on which initiatives they most closely follow. For some, MAHA has been defined by its efforts around medicines and

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Published by digiday.com