How Magnum and Perfect Draft made effective product demos

Source: Shutterstock Short-form product demonstrations produced on Instagram’s Reels format can make for an effective pairing if a brand can convey new information and show how a product can meet people’s needs in an enjoyable way. The format is a common one. Kantar data shows that just over three quarters of ads (76%) feature some

Read the full article

Published by marketingweek.com