How an Air Force Stint in South Korea Helped Make Chuck Norris a Uniquely American Brand

Chuck Norris, the martial-arts meister turned actor—and, later in life, entrepreneur and ambassador for brands from Toyota to Glock—died on March 19 in Hawaii. He was 86. While Norris never quite reached the stratospheric fame of Arnold Schwarzenegger or Sylvester Stallone—two other muscle men who found their way to Hollywood stardom—his tough-as-nails persona, heroic roles,

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Published by adweek.com