Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift

January 23, 2026

Google’s Podcast Launch, Demand Gen, ChatGPT Ads

Welcome to this week’s PPC Pulse. The big news this week centers on platform evolution: how advertisers get information, where ads show up, and what formats are gaining traction. OpenAI announced it’s testing ads inside ChatGPT for the first time. Google launched a new podcast to help advertisers navigate platform changes. And Demand Gen added

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Published by searchenginejournal.com

Google’s Podcast Launch, Demand Gen, ChatGPT Ads | The Gradient