Google’s New Guidance Claims Authority Over SEO, Tools, And AEO/GEO

June 7, 2026

Google’s New Guidance Claims Authority Over SEO, Tools, And AEO/GEO

Google has published new guidance that canonicalizes itself as the single source of objective truth for SEO practices, including for AI SEO. The new guidance, published on Google Search Central, is Google’s strongest assertion of itself as the official source of information SEO best practices and SEO tools. The effect of the new guidance is

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Published by searchenginejournal.com