Google’s Limited Ad Serving Update Raises Questions About Advertiser Qualification

June 23, 2026

Google’s Limited Ad Serving Update Raises Questions About Advertiser Qualification

Google is expanding its Limited Ad Serving policy to cover additional scenarios on Google Search. According to an email sent to advertisers, implementation will begin gradually in June 2026 and continue through 2028. The update introduces new guidance around advertiser qualification, user reports, and advertiser identity. It also includes a recommendation for advertisers to pin

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Published by searchenginejournal.com