Google Says Ranking Systems Reward Content Made For Humans

December 21, 2025

Google Says Ranking Systems Reward Content Made For Humans

Google’s Danny Sullivan discussed SEO and AI where they observed that their ranking systems are tuned for one thing, regardless if it’s classic search or AI search. What he talked about was optimizing for people, which is something I suspect the search marketing industry will increasingly be talking about. Nothing New You Need To Be

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Published by searchenginejournal.com

Google Says Ranking Systems Reward Content Made For Humans | The Gradient