Google Downplays GEO – But Let’s Talk About Garbage AI SERPs

Google’s Danny Sullivan and John Mueller’s Search Off The Record podcast offered guidance to SEOs and publishers who have questions about ranking in LLM-based search and chat, debunking the commonly repeated advice to “chunk your content.” But that’s really not the conversation Googlers should be having right now. SEO And The Next Generation Of Search

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Published by searchenginejournal.com