Google AdSense Replaces Ad Networks With Authorized Buyers

October 8, 2025

Google AdSense Replaces Ad Networks With Authorized Buyers

Google is updating its demand source management by replacing the Ad Networks blocking control with a new Authorized Buyers control in AdSense. This change affects how you control which demand sources can bid on your inventory. The transition begins on November 6. Existing blocks will remain in place, and new authorized buyers will be enabled

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Published by searchenginejournal.com