Experts Say TV Advertising Will Get an AI-Driven Reset in 2026

Experts Say TV Advertising Will Get an AI-Driven Reset in 2026 AI is set to change TV in 2026.ADWEEK, Getty Is the ad industry headed for ChatGP-TV? AI was all the rage in presentations at 2025’s TV upfront week, and throughout the year, publishers have worked to deliver on lofty promises—bringing more targeted virtual product

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Published by adweek.com