“Design isn’t something you look at, it’s something you live in”: 5 questions with Wybe Magermans

April 12, 2026

“Design isn’t something you look at, it’s something you live in”: 5 questions with Wybe Magermans

Wybe Magermans is the director of strategy & growth at WMH&I, an award-winning branding agency embracing creativity shaped by insight and intuition. Beginning his career as an architectural designer in the Netherlands, Wybe went on to work with agencies like Fitch and Pearlfisher before joining WMH&I, where he has since influenced iconic brands such as

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Published by creativebloq.com