Are Football Club Logos Facing a Design Crisis?

Once upon a time, football crests were sacred. They weren’t “logos” at all. They were heirlooms, passed down like pocket watches, stitched into kits, carved into memory, it’s safe to say for many it was as if it was tattooed into the skin (both figuratively and literally). Juventus had its ornate oval with black-and-white stripes.

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Published by creativebloq.com