
November 24, 2025
Adobe To Acquire Semrush In $1.9 Billion Cash Deal
Adobe and Semrush announced today that they have entered into a definitive agreement for Adobe to acquire Semrush in an all-cash transaction valued at approximately $1.9 billion. Adobe will pay $12.00 per share, describing Semrush as a “leading brand visibility platform.” The acquisition brings a widely used SEO platform under Adobe’s Digital Experience umbrella. The
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Published by searchenginejournal.com
