Adobe buys Semrush

November 20, 2025

Adobe buys Semrush

Leading SEO platform Semrush is being acquired by software company Adobe. Adobe announced the acquisition today. The all-cash deal is valued at about $1.9 billion and is expected to close in the first half of 2026, pending regulatory and shareholder approvals. Semrush acquired Third Door Media, publisher of MarTech, in October 2024 What Semrush is

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Published by martech.org